Each article is a condensed news story. It has hyperlinks, video, pictures, and other forms of multimedia to tell you everything you need to know about a story.
It's evidence of the way journalism is changing. Someone has figured out that you can't just take a newspaper and stick it online in it's full form. There are an infinite number of things someone can click on and leave the page before they've read the story.
That's a lot of time and hard work that goes ignored.
So The Lede (as well as other websites) condenses the information. I think the key here is that the success of online news relies on its interactive capablities.
What do I mean by that?
I mean that when a user gets 
to click around and go deeper with a story
the way they want to...it keeps them interested.
How many people would go through Facebook everyday if they had limited access to how they could interact with it? Would they continue to scroll for hours if they knew that they couldn't like pictures, post things themselves, or share?
I think not.
No comments:
Post a Comment